YOURS & OWLS 2018

Edge Clothing & Silent Theory partnered with Yours & Owls for the 2018 instalment of the iconic Wollongong festival.

Edge Clothing – Official Retail Partner 

The activation included:

  • Sold tickets in stores and offered exclusive promos for ticket holders.

  • Produced a short run collaboration tees (Edge Clothing & Yours & Owls) that were sold on site and in store.

  • A Pop-Up-Shop at the festival for the duration of the weekend

Silent Theory – Official Fashion Brand 

The activation included:

  • An on site disruptive media wall (which the festival attendees loved!)

  • Give aways of limited edition Silent Theory sunglass straps to crew at the festival.

  • Shooting the Silent Theory Summer campaign at the festival. The photoshoot featured artists playing at the event including; Alice ivy, Maddy Jane, The Vanns, Big White + more.

A big thanks to Yours & Owls for the amazing festival partnership. We look forward to working with them again for future events. See what happened at the festival by watching the wrap up video below…

2018-11-21T04:36:52+00:00